SIGN UP NOW!
Wednesday, 20th April | 3:00 PM – 3:40 PM SGT
Wednesday, 20th April | 3:00 PM – 3:40 PM SGT
Every sector has a different set of factors the influence customer engagement. We are bringing stories from different sectors that talk about how exceptional brands strive to create brilliant customer engagement to drive business growth.
Customer engagement changes with every new environment and purchase triggers. For instance, in retail, it is a combination of in-store physical experience and online e-commerce experience. With manufacturers, the dependency on intermediaries and influencers determines the end-customer engagement that drives business. In credit lending and banking, the speed of transaction and access to monetary benefits determines the customer’s experience.
Niraj Nagpal
Sr. Industry Specialist Adtech & Martech – APJ, AWS
Vishnu Bhavaraju
Chief Growth Officer, FirstHive