Create a unique and personalized customer experience, every single time. Organizationally a Single Customer View (SCV) will also lead to better communication between traditionally separate teams and a more cooperative approach to customer service.
Real-time Data Collection
Data Enrichment
Deterministic and Probabilistic User Match
Automated Customer Segmentation
Uniquification. Breaking the Silos.
What does a Single Customer View look like?
It is not just a few marketing sources. We mean it!
We collect data from all offline and online marketing channels, sources of interaction, and information to create a unique and unified customer ID that is persistent over time. The single view of a customer that is anchored in the unique customer ID is designed to help marketers spot customers and respond with a relevantly personalized experience. A Single Customer View is the foundation of an omnichannel strategy and customer journey orchestration.
Build rich customer profiles.
Dive deep into data.
What data types and formats can you collect using FirstHive?
Build trust with permission and promise. Safeguard your customer interests with FirstHive which provides a transparent mechanism in compliance with international data privacy laws such as GDPR, CCPA, and so on.
Demographics
Psychographics
Marketing KPIs
Purchases & Transactions
Customer Behavior
Engagement Metrics
Smart Device Data
Email IDs, phone numbers, and addresses
Personally Identifiable Data (PIIs)
Device IDs
Loyalty Numbers
Cookie Data
Rich Media
Customer Feedback
Usage Metrics
Pretty much
everything and more!
Orchestrate an omni-channel
strategy and customer journey.
What’s in it for you?
Don’t work in a blackhole.
- Capture first-party and anonymous customer data
- Find patterns among structured and unstructured data
- Interact with every single customer
- Build granular customer segments
- Use unique and unified persistent IDs
- Access to real-time enriched customer data
- Eliminate bias and generalization
- Design personalized and targeted campaigns
Why Single Customer View remains the Holy Grail of Marketing?
B2B or B2C, capture a comprehensive view of each customer.
Find out how including existing and new sources of information enriches the customer identity. This automated process achieves an optimized return on investment (ROI).
Re-discover your Customer
Talk to a FirstHive expert today to unify your customer
data and strategize your marketing efforts.