We have introduced for you a new feature called Publication List which would completely take care of your Customer’s content preferences. Publication list makes it possible for an email subscriber to opt-out of a particular category of Email Campaign’s Sender database without opting out of all other email campaigns from the enterprise.
Once activated, the unsubscribe page will provide users with two options.
Option 1: To opt-out of all the emails
Option 2: To opt-out of a specific email (publication list) defined by you
To use this feature in FirstHive, please reach out to your Account Manager for activation and to know more search for ‘Publication List’ in FirstHive’s Knowledge Base section.