Marketing Technology

How Big Data is Shifting The Marketing Paradigm!

It was not too long ago that when the Cambridge Analytica team did their job, the world might/might not have been put in grave...
Team FirstHive
3 min read

Building a Killer Marketing Technology Stack!

Marketing Technology stack, or MarTech stack, is the collective usage of relevant technologies for your marketing. Even if you’re using just one tool for...
Team FirstHive
2 min read

How Marketing Automation is the Rockstar that Converts Leads!

Every marketer must have heard of marketing automation. But many still don’t know what it exactly means. But everyone in the industry have realized...
Team FirstHive
2 min read