Team FirstHive

 

   



62 Stories by Team FirstHive

DMP vs CDP vs CRM

Customer-centric CMOs use a data-driven approach to make their decisions and interact with their audience. The reason is that data-driven organizations are 23 times...
0 2 min read

FirstHive included in 2019 Customer Data Platform report by Independent Research Firm

Sunnyvale, California: 19th June 2019. FirstHive today announces that Forrester Research, leading global research and advisory firm, has ranked FirstHive as a Contender in...
0 1 min read

Why should B2B Marketers care about Customer Data Management?

A recent report published by Forrester concluded that “Data Management Masters will rule the world.” This brings a pressing need on to B2B marketers...
0 2 min read