Apps & EcosystemAppsFH Prism — Privacy & Consent Management
Privacy & Consent Management

Capture, manage and evidence consent — for every customer.

A SaaS platform built on the FirstHive CDP. Identified or anonymous, across every channel — aligned to GDPR and India's DPDPA 2023.

1 Platform
unified Customer Profile
3 Portals
Admin · Preference · DSAR
3 Frameworks
Channel, Product & Purpose
☑️
Preference Centre
Identified — self-serve
Marketing emails
Product × Channel
WhatsApp / SMS
Product × Channel
3P data sharing
Purpose-based
🇪🇺
GDPR
Aligned
🇮🇳
DPDPA 2023
Aligned
🔐
SOC 2 Type II
Certified
72-hrDSAR SLA tracking
Compliance & certifications
Three portals, one platform

Every consent workflow, built in

Admin configuration, customer self-serve, and data-subject rights — each a dedicated portal, all reading and writing to the same unified Customer Profile.

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Admin Portal

Privacy & Consent Management Centre.

Configure consent frameworks & preview
Search & manage consent records
Tamper-evident audit log — PDF/CSV export
DSAR ticket queue with 72-hr SLA tracking
Versioned T&C and Privacy Policy management
RBAC: Admin · Auditor · Viewer · CC Agent
☑️

Customer Preference Centre

Identified customer self-serve.

Brand portal skinning — live colour preview
Granular opt-in / opt-out per product & channel
Product × Channel × Purpose consent matrix
T&C and Privacy Policy versioned acceptance
JWT-authenticated — embeddable via iFrame or URL
Real-time save with instant confirmation
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DSAR Self-Serve

Data Subject Rights portal.

View My Data — full data asset summary
Manage My Consents from self-serve
Raise Access, Erasure, Correction & Portability requests
Track ticket status end-to-end
72-hr SLA with automated escalation
Smart routing & audit-evidenced closure
Cookie Consent Management New

Consent before identity even exists

Capture and honour cookie preferences for anonymous and pre-login visitors — before any identity is established. On login, cookie consent resolves straight into the unified Customer Profile via the Identity Graph.

Four categories: Strictly Necessary · Functional · Analytics · Marketing
Accept All / Reject All / Manage Preferences banner
Consent stored against device / session ID (anonymous)
On login → resolved to unified Customer Profile via Identity Graph
REST API for headless cookie consent ingestion
ePrivacy Directive & GDPR Art. 6 compliant
Rapid deployment

Go live in weeks, not months

🔌

Plug-and-play Integration

Full REST API: /consent/grant · withdraw · query · bulk-ingest
Portal embeds via iFrame or direct URL — no CRM code changes
JWT authentication — integrates with any identity provider
Pre-built connectors for leading CDPs, CRMs & campaign platforms
☁️

SaaS — Zero Infrastructure Overhead

Cloud-hosted on secure, multi-tenant infrastructure
99.9% uptime SLA — no on-premise setup or maintenance
AES-256 encryption at rest · TLS 1.3 in transit
ISO 27001 · ISO 27018 · SOC 2 Type II certified
🤝

Managed Onboarding

Dedicated FirstHive team for setup & framework configuration
Portal customisation, brand skinning & data migration included
Staff training and admin handover before go-live
Go live in weeks — not months
Why it matters

The cost of getting consent wrong

€20M
Max GDPR fine — or 4% of global turnover
Demonstrable, auditable consent record for every customer
Tamper-evident audit log retrieved in minutes, not weeks
GDPR Art. 5–25 & DPDPA Sec. 5–17 coverage built in
61%
of customers abandon brands that over-communicate
Auto-suppress opted-out customers before every campaign send
Granular consent enables permitted, personalised outreach
Reduce unsubscribes, spam complaints & bounce rates
1 view
of consent across every channel, product & touchpoint
Eliminate consent silos across CRM, email, SMS & app
Native FirstHive CDP entity — linked to unified profile
Cookie consent for anonymous visitors — resolved on login

Make consent a competitive advantage

Capture, manage and evidence consent for every customer — go live in weeks.