SolutionsBy IndustryRetail & CPG
Retail & CPG

Unify every aisle, app, and loyalty swipe

Connect online, in-store, and loyalty data into one live shopper profile — so every recommendation, promotion, and restock decision reflects how people actually buy.

1:1
Personalization at scale
+32%
Repeat purchase rate
Unified
Web + store + loyalty
Real-time
Inventory-aware offers
Built for
The Challenge

Shoppers move across channels — your data doesn’t

A customer browses on mobile, buys in-store, and redeems points online. When those events live in separate systems, personalization and inventory both suffer.

🧩

Channel silos

Web, app, POS, and loyalty each hold a partial, conflicting view of the same shopper.

eCom vs. storeLoyalty gaps
👤

Anonymous traffic

Most store and web visits are never tied to a known profile, so intent is lost.

Unknown visitorsLost intent
🏷️

Generic promotions

Blanket discounts erode margin and miss the moment a shopper is ready to buy.

Coupon wasteThin margins
The FirstHive Way

A live shopper 360 that powers every touchpoint

🛒

Omnichannel shopper 360

Resolve web, app, store, and loyalty activity into one persistent shopper profile.

🎟️

Loyalty & tier intelligence

Track points, tiers, and next-best-earn to keep members engaged and spending.

Real-time recommendations

Serve product and content recommendations that update with every interaction.

📉

Cart & churn propensity

Predict abandonment and lapse, then trigger the right save at the right moment.

🔗

Offline–online stitching

Link in-store purchases to digital identities for true cross-channel attribution.

📣

Campaign orchestration

Run coordinated journeys across email, SMS, WhatsApp, app, and paid media.

Outcomes

Measurable lift for retail & CPG brands

+32%
Repeat purchases
+21%
Average order value
Campaign ROI
-40%
Coupon waste

See FirstHive for Retail & CPG

Watch a live shopper 360 assembled from your own web, store, and loyalty data.