Platform Agentic AI Eddie — AI Orchestrator
EDDIE ONLINE · AGENTIC AI

Meet Eddie, your AI Decision Engine that drives end-to-end execution

Ask in plain language and Eddie acts by building segments, launching journeys, analysing results, and orchestrating agents across every layer of FirstHive.

Natural
Language interface
Agentic
Plans & executes
Full
Platform access
24/7
Always on
EDDIE v9 · SHIPBOARD INTELLIGENCE
CONVERSATIONAL CONTROL

Just ask. Eddie does the rest.

No menus, no query builders. Eddie understands intent, reasons across your data, and takes real action.

Builds segments & audiences from a sentence
Launches and edits journeys on request
Answers analytics questions instantly
Flags anomalies and recommends the next move
Eddie · Agentic Console
Build a segment of high-value customers in Mumbai likely to churn, and start a win-back journey.
On it. Here's what I'm doing:resolve_segment · city=Mumbai · ltv>P80 · churn>70create_journey · template=win-back · channel=email+wa
Created segment Mumbai VIPs at risk — 4,182 profiles. The win-back journey is live with a 20% incentive and a WhatsApp fallback. Want me to cap frequency at 2/week?
Yes, and tell me the projected recovery.
Done. Frequency capped. Projected recovery: ~18% reactivation over 30 days, ≈ ₹2.4M influenced revenue.
WHAT EDDIE DOES

A co-pilot across the whole platform

💬

Ask anything

Query your data, profiles, and campaign performance in plain language and get answers in seconds.

🛠️

Build & launch

Create segments, journeys, and campaigns from a prompt — Eddie assembles and ships them for you.

🔔

Monitor & alert

Eddie watches for anomalies, surfaces opportunities, and recommends the next best action proactively.

TRY ASKING

Things people ask Eddie every day

"Why did open rates drop last week?" "Create a lookalike of my top spenders" "Pause underperforming variants" "Who's most likely to upgrade?" "Draft a Diwali campaign for lapsed VIPs" "Summarize this segment's behaviour"
HOW IT WORKS

Plans, acts, and orchestrates agents

Watch a single request travel through Eddie's reasoning loop — parsed, planned, executed, and dispatched to a mesh of specialist agents, live.

10x
Faster everyday tasks
0
Query languages to learn
Full
Audit of every action
You
Always in control

Put an AI orchestrator in every seat

See how Eddie turns plain-language requests into real action across your entire CDP.