SolutionsBy Use CaseLoyalty & Retention
Loyalty & Retention

Predict churn. Grow lifetime value.

Spot at-risk customers before they leave and act on the signals that drive repeat purchase, loyalty and long-term value.

92%
Retention rate
+27%
LTV uplift
-3.1%
Churn MoM
3.4×
Repeat rate
📈
Retention by cohort
12-month rolling
Retained
0
LTV uplift
0
0churn risk
Predicted churndown 3.1% MoM
0Repeat purchase rate
Built for
The Challenge

Churn shows up after it’s too late

Retention reports look backward, loyalty programs feel generic, and the highest-value customers slip away unnoticed.

📉

Lagging signals

You learn a customer churned weeks after the last order.

🎁

One-size loyalty

Blanket rewards burn margin without changing behavior.

🔍

Hidden value

High-LTV and at-risk segments stay buried in the data.

The FirstHive Way

A predictive engine for loyalty teams

🔮

Churn prediction

Per-customer risk scores updated as behavior changes.

💎

LTV modeling

Forecast value and prioritize the customers that matter.

🏆

Smart loyalty

Tiers, points and NBE programs tuned to each member.

🚨

Risk triggers

Win-back journeys fire the moment risk crosses threshold.

🧠

Propensity models

Predict next purchase, upsell and re-engagement.

📊

Cohort analytics

See retention curves by cohort, channel and offer.

Outcomes

Keep more customers, worth more

+27%
LTV uplift
-22%
Churn rate
92%
Retention
+3.4×
Repeat purchase

See Loyalty & Retention in action

Watch churn risk score in real time and trigger the win-back journey automatically.