How Hospitals Are Winning Big at The Marketing War

Healthcare industry is booming with the advance technology, not just in medical science but also in marketing. Hospitals have realized how important it is to keep a steady contact with their patients. With a smart marketing routine set in place, you may keep your patients in touch by sending them regular updates on their health,…

20 Actionable Tips to Leverage Social Media for Your Business

You may have come across similar infographics in the past around what happens in an Internet minute. Let us consider the one below by Smart Insights.   As is clearly seen here, the volume of content generated across social channels is increasing at an astounding rate. Bottom line being, more customers of yours are adopting…

8 Important Things to Consider Before A/B Testing

As most marketers would know, A/B testing (also called split testing or bucket testing) is the process of testing multiple variations of web pages or e-mailers sent to customers, to try and ascertain the elements on a page that convert, and to get landing pages or mails that boost your marketing ROI. A/B testing is…